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The story of NovaSolo began with a young man embarking on a worldwide journey with nothing but two wheels, he headed east eventually making his way to the world’s largest archipelago and has not left Indonesia since. NovaSolo was established in 1996, in the city of Solo in Central Java, hence the name NovaSolo. While the business model has evolved over the years and the setup today is completely different than what it was, the original values remain the same,
CONCEPT
NovaSolo is the designer, manufacturer and distributor of its house name collections of assembled indoor furniture. The Head Office and production facility are based in Indonesia, with subsidiary companies located in Denmark, Australia, Canada and the USA, to support the European, Australian and North American markets respectively.