The storage and personal usage of all data used on this site is done so in accordance with the Data Protection Act (1998), GDPR and the Privacy and Electronic Communications (EC Directive) Regulations 2003.
We will endeavour to keep your personal data safe enabling it to remain personal.

What data is gathered?
Data stored and used by ourselves shall be in the form of data that you have given. This data will be used to process orders and retain your information to both customise and speed up any returns you may make to the website. In addition, some automated data analysis may take place in enhancing the experience delivered when visiting the site and also helping to improve the website design.

How is this data protected?
In helping to further improve the security of the site, the entire site is covered by a Secure Socket Layer (SSL) which helps to encrypt the data transmitted and eliminate the possibility of a 3rd party viewing the information.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal Information, email address, and phone number. We refer to this information as “Order Information.”

Sensitive data such as debit/credit card numbers are handled directly by our payment service provider (Payzone UK Limited / Takepayments Limited OR PayPal). All transactions are encrypted to the highest global standards. We never hold your debit/credit card details and they are never seen by a human eye unless provided by you to make payment via telephone.

You can read more about our payment providers here:
Payzone / Takepayments: https://www.payzone.co.uk/online-payments/payment-gateway/
PayPal: https://www.paypal.com/uk/webapps/mpp/ua/privacy-full

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How is the data used?
All data held on the system is done so purely for the purposes of operating a commercial organisation. The data will not be passed onto any other parties in any form.
We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
Additionally, we use this Order Information to:
Communicate with you

Screen our orders for potential risk or fraud, and When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We also use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.

You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by following the links below:

FACEBOOK – https://www.facebook.com/settings/?tab=ads

TWITTER – https://help.twitter.com/en/safety-and-security/privacy-controls-for-tailored-ads

PINTEREST – https://help.pinterest.com/en/help-topic/Legal%20and%20privacy

GOOGLE – https://www.google.com/settings/ads/anonymous

BING – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

E-Mails and Newsletters
Automated e-mail notifications are sent when an order has been placed or any change has been made to the status of the order. In addition, there may be some further personal e-mail communication if necessary. Occasionally, newsletters may be sent with information regarding special offers and new additions to the product range. These are only done so with your permission. There is an option when subscribing to the site to opt out of the newsletters. There is also the ability to change the settings if you do not wish to receive any more newsletters.

Cookies
As part of the increased ease at which we would like you to be able to access the site with, a cookie may be left on your machine which helps to improve upon the speed at which you can access the data held on the system. Cookies are small text files stored on your computer when you visit various web pages and do not store your personal information. If you do not want your computer to accept cookies or want to delete any cookies already on your computer, please refer to browser settings.

DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Further Questions
If you have any further questions regarding the privacy policy or any other aspect of the personal data, these should be addressed to the customer services department at [email protected]

General information about data protection may be found at:
Information Commissioner’s website and GDPR: www.ico.org.uk
Direct Marketing Association: www.dma.org.uk
Consumer advice from the DMA: www.mydm.co.uk

Leave a comment

<